Principle 9: Find a Metaphor

 

The Concept

An Excerpt from Influencing Like Jesus

Digging Deeper: Examples of Metaphors 


 

 

The Concept

 

A metaphor is a comparison that creatively suggests that one thing resembles another. Or, as Aristotle said: “the act of giving a thing a name that belongs to something else.” When we do, we can influence people to see and think in new ways.

 

 

An Excerpt from Influencing Like Jesus

 

Think about the various metaphors Jesus used and how colorful and even provocative they are. In fact, before you read on, look away from the page for a minute and see if you can recall some of them. There’s a bunch.

Here’s the first one that often rolls off of people’s lips when I ask this question: Jesus called the religious leaders of the day “whitewashed tombs.” Remember that? What a scandalous thing to say! And what tremendous potential it had to adjust the way people thought about their leadership. These aren’t authoritative sages to be followed and revered. They’re whitewashed tombs—sparkling clean and perfect on the outside, dead and rotting on the inside. Could anyone hearing these words ever look at a Pharisee the same way again? More likely, people would forever associate the leaders’ pristine robes with superficiality, veneer, and hypocrisy. All that from two words!

That’s what a wise metaphor does: it can change the way we see something, no matter how many times we’ve seen it or thought about it before.

Maybe that’s why Jesus gives us so many metaphors about himself, to give the people of his day (and us) fresh perspective about how to experience God. Jesus calls himself the “good shepherd”—a kind guide. He’s “the gate” and “the door”—something through which we need to go. He’s “the bread of life”—something one would take in for nourishment. He’s “the vine”—something to which we “branches” must remain connected. He’s “the way, the truth, and the life”—a person we need to follow if we want our life sustained.

Each of these metaphors shapes our perception of Jesus in a way that straightforward assertions simply cannot.

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Digging Deeper: Examples of Metaphors

 

 

Some Web Sites of Interest

Please note: This section does not necessarily constitute an endorsement of these web sites or their messages.

 

The Pilgrim's Progress (1678)

This is an allegorical tale of our journey toward God; a classic, extended metaphor that has helped millions of people make spiritual progress during the past three centuries.

 

Book Description (from christianbook.com): Once the most deeply cherished book in English-speaking households other than Bible itself, John Bunyan's The Pilgrim's Progress is the allegorical tale of Christian the pilgrim on his journey to the Celestial City. Along the way, Christian encounters both worthy companions and dreadful adversaries. Although this book was written more than three hundred years ago, this stirring spiritual narrative still bears the power to challenge and encourage readers on their own spiritual journeys.

 

Read the preface to Pilgrim's Progress (pdf file)

 

 

 

A Brief, Metaphorical Story about a Pathway to Contentment

A group of alumni, highly established in their careers, got together to visit their old university professor.

Conversation soon turned into complaints about stress in work and life. Offering his guests coffee, the professor went to the kitchen and returned with a large pot of coffee and an assortment of cups - porcelain, plastic, glass, crystal; some plain looking, some expensive, some exquisite – telling them to help themselves to the coffee.

When all the students had a cup of coffee in hand, the professor said: "If you noticed, all the nice looking expensive cups were taken up, leaving behind the plain and cheap ones. While it is but normal for you to want only the best for yourselves, that is the source of your problems and stress.

"What all of you really wanted was coffee, not the cup, but you consciously went for the best cups and were eyeing each other's cups.

"Now consider this: Life is the coffee, and the jobs, money and position in society are the cups.

They are just tools to hold and contain Life, and do not change the quality of Life. Sometimes, by concentrating only on the cup, we fail to enjoy the coffee God has provided.

"So, don't let the cups drive you ... enjoy the coffee instead."

 

 

Dallas Willard on Why We Don't Experience Spiritual Growth

(from Christianity Today, September 2006; Emphasis added to highlight the metaphors)

 

Dr. Willard's diagnosis: A lot of us are doing Christianity at a putt-putt level. We want to be forgiven without following Jesus.

We're afraid to follow Jesus, because then we'd have to die and rise with him. We'd have to mortify our old self with its "fondest lusts," as Jonathan Edwards described them. Then we'd have to vivify Jesus' excellent virtues in their place. The truth is, we're mildly attracted to his virtues, but we're strongly attracted to our vices. We wouldn't like to lose them because they please us, and the prospect of a significant life with Jesus doesn't so much. Do we expect a new Christian life will just happen without our having to make inconvenient changes in how we live Monday to Sunday? If so, we are like people who want to be solvent and who also max out their credit cards. Or people who want to be sexually pure and who also bookmark porn sites. Or people who want to speak Japanese without all the tiresome study that's normally required. Here's Willard's devastating summary:

The general human failing is to want what is right and important, but at the same time not to commit to the kind of life that will produce the action we know to be right and the condition we want to enjoy. This is the feature of human character that explains why the road to hell is paved with good intentions.

Read the entire article from Christianity Today

 

 

 

Metaphors in Advertisements

 

Tropicana: Ditch the toast and the carbs. Your OJ now has fiber.

 

 

Southwest's hiring: Maybe working at 30,000 feet will make you feel better.

 

Bayer Health Care: What's the consequence of being inaccurate (when measuring your blood glucose level, that is)?

 

 

 

 

 

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